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“Rilakkuma” means “Bear in relaxed mood”.
At all time and everywhere Rilakkuma goes Rilakkuma is continuously lazy and relaxed.
Rilakkuma is totally stress-free and also doing things at Rilakkuma's pace.
Rilakkuma is someone impossible to be hated by others.
You will be dragged into Rilakkuma’s world and become lazy and relaxed while watching everything Rilakkuma does.